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File #: 25-1056D    Version: 1
Type: Purchasing Delegated Item Status: Agenda Ready
File created: 11/21/2025 Department: Airport
On agenda: 12/31/2025 Final action: 12/11/2025
Title: Second Amendment Term Extension with Starmark International, Inc. for requirements of promotional and marketing services for the St. Pete-Clearwater International Airport.
Attachments: 1. Starmark Second Amendment_VE
Related files: 20-1439A
Date Ver.Action ByActionResultAction DetailsMeeting DetailsVideo
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Subject:

Title

Second Amendment Term Extension with Starmark International, Inc. for requirements of promotional and marketing services for the St. Pete-Clearwater International Airport.

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Recommended Action:

Recommended Action

Approval and execution by the County Administrator of the Second Amendment Term Extension with Starmark International, Inc.

 

                     This contract provides marketing, advertising and public relations/ communications services to support the mission of St. Pete-Clearwater International Airport.

                     The Second Amendment exercises the two-year term extension per the terms of the original contract approved by the Board of County Commissioners (BCC), increasing by $1,090,000.00 and extending from February 23, 2026, to February 23, 2028.

                     The Purchasing Division Director approved the First Amendment on December 22, 2023, to remove the annual not to exceed limitation. The original award was approved by the BCC on February 23, 2021, in the amount of $2,725,000.00.

                     This request is budgeted for in the FY26 Budget of PIE in the Airport Revenue and Operating Fund. In the event that future fiscal year funding is not available for this agreement, the County maintains the authority to terminate this agreement.

 

Contract No. 190-0613-P; increases the contract amount by $1,090,000.00 for a revised not-to-exceed amount of $3,815,000.00 through February 23, 2028.

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Strategic Priorities:

Prosperity and Opportunity
3.2 Provide and promote tourism opportunities

 

Summary:

The Second Amendment exercises the first and final two-year term extension increasing by $1,090,000.00 and extending from February 23, 2026, to February 23, 2028.

 

Background/Explanation:

The Purchasing Division Director approved the First Amendment on December 22, 2023. The original award was approved by the BCC on February 23, 2021, in the amount of $2,725,000.00.

 

Fiscal Impact:

Original awarded not-to-exceed amount:                                           $2,725,000.00

First Amendment:                                                                                                          $              0.00

Second Amendment:                                                                                     $1,090,000.00

Revised not-to-exceed amount:                                                                $3,815,000.00

 

This request is budgeted for in the FY26 Budget of PIE in the Airport Revenue and Operating Fund.

 

In the event that future fiscal year funding is not available for this agreement, the County maintains the authority to terminate this agreement.

 

Delegated Authority:

Authority for the County Administrator to sign this Second Amendment is granted under Code Section 2-62 (a)(12).

 

Staff Member Responsible:

Mark Spragure, Interim Director, St. Pete-Clearwater International Airport
Merry Celeste, Purchasing Division Director, Office of Management & Budget
Chris Rose, Director, Office of Management and Budget

 

Partners:

N/A

 

Attachments:

Second Amendment