Subject:
Title
Non-Disclosure Agreement with an internationally recognized firm in support of Project CVB24-1119.
label
Recommended Action:
Recommended Action
Approval and execution by the County Administrator of the Non-Disclosure Agreement (NDA) with an internationally recognized firm in support of Project CVB24-1119 (Project), which is deemed a Trade Secret pursuant to Florida Statutes Chapter 688.
• Convention and Visitors Bureau’s (CVB’s) advertising agency is entering into an agreement (Project CVB24-1119) with a prestigious international firm (Firm) that will elevate the CVB’s brand and increase tourism to the St. Pete Clearwater area.
• Many records and information related to the Project are deemed a Trade Secret pursuant to Florida Statutes and are exempt from Public Records laws.
• The Firm is requiring the County to sign a Non-Disclosure Agreement in association with the Project.
• NDA disclosure term is effective November 25, 2024, for a period of 3 years.
• Confidentiality and Non-Use period includes the disclosure term plus an additional five years.
Body
Strategic Plan:
Foster Continual Economic Growth and Vitality
4.6 Support a vibrant community with recreation, arts, and culture to attract residents and visitors
Summary:
Project CVB24-1119 is deemed a Trade Secret pursuant to Florida Statutes Chapter 688. This Project will elevate the CVB’s brand and increase tourism to the St. Pete-Clearwater area. The Firm is requiring the County to sign the NDA to protect confidential information associated with the Project. The NDA is effective beginning November 25, 2024, for a period of 3 years. The Confidentiality and Non-Use period of the NDA is effective for a period of eight years from the effective date.
Background/Explanation:
The CVB’s advertising agency and the Firm are entering into an agreement for Project CVB24-1119. This Project is considered a Trade Secret pursuant to Florida Statutes Chapter 688 and is exempt from Public Records laws.
The Firm is requiring the County to sign an NDA to protect confidential information associated with the Project. The term of the NDA begins on November 25, 2024, and is in effect for a period of 3 years. The Confidentiality and Non-Use period of the NDA extends for an additional five years.
Fiscal Impact:
Approval of the NDA, by itself, has no fiscal impact on Pinellas County.
Delegated Authority:
Authority for the County Administrator to sign this NDA is granted under Code Section 2-62 (a)(1).
Staff Member Responsible:
Brian Lowack, Director, Convention and Visitors Bureau
Partners:
N/A
Attachments:
Non-Disclosure Agreement